how we work

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We've spent a decade understanding how the world of communications works. And the past year understanding how the rest of the world thrives. 

With a combined 20 years of experience in marketing and communications, we've paired innate curiosity with expertise to dive into brands. We obsess over audiences and nerd out about tone. Our sole objective is to reach audiences with messages they actually want to hear. 


We work remotely, efficiently and smartly, to execute digital marketing and  communications plans that solve IRL business challenges. We specialize in digital strategies to optimize your online presence. More specifically, that means we can help with:   

  • Organic search performance (SEO)

  • Search engine marketing (SEM)

  • Conversion rate optimization for e-commerce (CRO)

  • Media buying for social media

  • Digital influencer strategy and partnerships

  • Public relations strategy and execution

  • Brand and product copywriting



Anne Cayer

A communicator at her core, Anne has shared the stories of some of Canada's biggest brands through advertising and public relations.

For over a decade she has worked with integrated teams to launch products and campaigns for Kellogg’s, P&G, PayPal, Barilla and more. Her work in public relations has bridged the gap between earned and paid, as she led digital-centric influencer programs, including the Sabre Award winning Hatchimals campaign for Canadian toy maker Spin Master.

As a writer, Anne was a founding member of New York’s Advertising Week blog and currently contributes her thoughts on food and drink to More Than Food. She also leads Marketing and Public Relations workshops for Youth Employment Services.

find anne on linkedin

Ryan Tyler Thomas

An entrepreneur above all else, Ryan is a believer in the power of data to tell a story.

As the director of Integrated Search Engine Optimization at Reprise Media, Ryan was at the forefront of SEO/SEM integration for enterprise-level clients, including Johnson & Johnson, Budweiser and Sobey’s. His focus on data-driven insights helped create the 10-times Cannes award winning campaign for the Canadian Down Syndrome Society.

Ryan is a partner at Nude Bee Honey Co., where he has developed brand partnerships with LVMH, JCrew, and Indigo for the line of rare and mono-pollen honey. He is also a teacher at Youth Employment Services, leading Branding and SEO courses.

find ryan on linkedin

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